VIDEO

In today's digital arena, video isn't just content—it's a conversation starter. My approach to ​creating product videos blends information with intrigue, ensuring each piece is not only ​engaging but also richly informative.

I specialize in the following:

• Storyboarding: Developing clear and effective visual plans that guide the video production process
• Script Writing: Creating engaging and informative scripts that convey the core message clearly and compellingly
  
• Video Editing: Crafting seamless edits that enhance narrative flow and maintain viewer engagement
• Post-Production: Refining the final product through color correction, sound enhancing, and adding special effects

Like what you see? Dive into my complete video portfolio!

COPYWRITING

Copywriting is where clarity meets creativity, turning straightforward messages into ​compelling communication that resonates.

Here’s how I make every message impactful:

Brand Voice Development: Establishing a ​distinctive voice that consistently echoes your ​brand’s personality and values

Marketing Collateral: Creating compelling ​literature, such as brochures and flyers, that ​communicate key information effectively, ensuring ​they grab attention and deliver essential messages ​succinctly.

SEO Optimization: Integrating key search terms to ​enhance online visibility, without compromising ​the quality of the content.

Conversion-Focused Writing: Concentrating on ​the end goals, such as generating leads, driving ​sales, or boosting enagement, ensuring every piece ​of content serves a strategic purpose.

an example

CAMPAIGN MANAGEMENT

(and execution)

Effective campaign management and execution are vital for driving marketing success.

Here’s my strategy to ensuring every campaign is well-coordinated and successful:

PROJECT MANAGEMENT

CONTENT DEVELOPMENT

REPORTING + ANALYTICS

I utilize project management ​platforms, such as Asana and ​Smartsheet, to streamline all aspects ​of campaign management, from task ​delegation to tracking deadlines.

I strategically develop and deploy ​content that resonates with our ​audience, adapting quickly to ​feedback.

Post-campaign efforts, I ​analyze results to optimize ​strategies and improve future ​performance.

Connect with me to see how I can be an asset to your organization.

email:

alexismalina@yahoo.com